MADE OF US campaign reaches Bosnia and Herzegovina today

“Made of Us – An EU-Western Balkans road trip” campaign, funded by the EU and brought to you by WeBalkans, continues this week in Bosnia and Herzegovina.  This awareness campaign aims to promot...

“Made of Us – An EU-Western Balkans road trip” campaign, funded by the EU and brought to you by WeBalkans, continues this week in Bosnia and Herzegovina.  This awareness campaign aims to promote a positive image of the EU to the people of the Western Balkans, and vice versa. Its protagonists are 12 young EU and Western Balkan vloggers who travel across the region in pairs. Each of the pairs share their experiences along the way by creating their own online content.

The EU in Bosnia and Herzegovina hosted a media brunch today to announce the start of the journey in Bosnia and Herzegovina. Aurelie Valtat, Acting Deputy Head of the EU Delegation to BiH and Patrik Turosik, Deputy Head of Mission and Consul, Embassy of Slovakia to Bosnia and Herzegovina, welcomed the vloggers and commended them for their contribution to the promotion of the EU and Bosnia and Herzegovina.

The vloggers, Milos Kuzmanović (@miloskuzmanov1c) from Bosnia and Herzegovina and Simona Gavalcová (@vecinko) from Slovakia, set off on their journey today. They will be on the road for a total of seven days between 9 and 15 May, showcasing the best of Bosnia and Herzegovina as well as EU investments in the region. They will visit various locations, including the historic city of Travnik, human rights related projects, and tourism businesses supported by the EU.  They will be visiting the EU-prize awarded War Childhood Museum, a museum exclusively dedicated to the experience of growing up affected by war, and among the EU-funded projects, The Old Rail Trail, a project that includes establishment of a bike trail on the route of the old railway and the Encijan rafting camp which sits in the Tara River, one of the most beautiful rivers found in the Western Balkans.

The campaign started on 18 April and will continue until 30 May, with each week focusing on one of the WB6 partners. The vloggers will visit a total of 18 EU-supported projects, travel more than 6000 km and meet interesting and inspiring local personalities along the way, all the while showcasing the natural scenery, extraordinary landmarks and unique cultural heritage that the Western Balkans have to offer. The twelve vloggers will record their experiences using their own equipment and social media channels, translating the journey into high-quality social media and web content, photos and videos, which will be disseminated on the WeBalkans channels.

Don’t miss the highlights of this exciting journey – start following WeBalkans and the 12 EU and Western Balkan vloggers on Instagram now!